The main focus of this paper is on ascertaining the impact of demographic variables on usage of e banking services i.e. Internet banking, ATM, Mobile banking and tele banking. For this purpose, a model has been designed for the study. Another focus is to show whether there is an association between consumers education level and the source of knowledge about e banking services and consumers monthly income and the frequency of usage of e banking services. In order to collect data required for examining the hypothesis and reaching conclusions, a questionnaire was designed divided into two parts ie. Demographic characteristics of respondents and e banking services, usage and frequencyof using e banking services. Data was collected from 210 respondents and analysis was done using chi square.
Impact Factor
2022: 6.012
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