Effect of employee benefit costs and advertising cost on profit of khadim india ltd.: an empirical analysis

Author: 
Debajyoti Das Gupta

Post-Globalization period has experienced huge lay-offs and retrenchments in job market. Corporate world seems to perceive human resource as a major problem area. On the other hand, it is popularly believed and accepted that advertising results in higher profit. This paper aims to study effect of employee benefit costs and advertising costs on profit of Khadim India Ltd.

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DOI: 
http://dx.doi.org/10.24327/ijcar.2023.2108.1461
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Volume12